BRIGHTSIDE.
photography // VIDEO
Brightside, the roadside diner we’ve all been waiting for, didn’t exist when they first approached us in 2022. They were pre-launch, and looking for help to bring their vision for reinvented roadside dining to life.
The brainchild of the much loved Loungers group, with whom we regularly work, we knew the food and hospitality would be top notch - but that Brightside was to have it’s own unique identity.
With a cinematic, nostalgic feel to the interiors, food and styling, we worked with the team to create a strong, recognisable aesthetic; one that aligns with their messaging - ‘it’s always sunny at Brightside’.
This runs through the photography we continue to provide, together with the promo video we directed and produced.
Brightside has since won ‘Best Scalable Concept’ at 2023’s R200s and recognised by the ‘National Burger Awards’ as having one of the best burgers in the country. The mouthwatering Dirty Brisket Burger is an epic stack we can certainly vouch for fuelling your onward journey!
